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Getting Optimal Results From Email Marketing

When engaging your customers with email marketing, or any other media, it's not just a matter of getting results; it's about getting the right results. Having a way to define which responses are most important to achieving your objectives and then optimizing your campaigns based on their relative performance over time should be the cornerstone of any email marketing strategy.

IT Industry urged to help hit carbon targets

Every UK business must carbon budget when the Climate Change Bill comes before parliament over the next year. And the IT industry will need to start helping businesses meet their carbon targets, according to panellists at a green computing forum.

Branded Email...your Corporate-Networking Identity

In a recent survey on the significance of email in business communications, 96% of the participants responsible for messaging systems said email is important or extremely important, with significant impact to their business operations if it goes down. And what’s more, more than 9 billion of emails sent daily, are classed as non-spam i.e. legitimate business email.

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Getting Optimal Results From Email Marketing

IT Industry urged to help hit carbon targets

Branded Email...your Corporate-Networking Identity

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