About Email Marketing – “The Distinction”

Email Branding and Email Marketing are similar concepts bordering on the same concept, yet they have a number of differences that need to be clarified. Email marketing essentially focuses on a number things, but mainly on mail-shots / E-Newsletters / Bulk-mailing / Email Press Releases etc.  Email Branding on the other hand takes your personal email or your corporate email platform and uses that as a platform for branding and marketing. So whilst Email Branding is part of Email Marketing, it is in essence a new digital and independent solution developed in recent years.